Trauma Comes in Many Forms of Life


I stumbled on this clip from TED this morning. It’s a reflection on one man’s encounter in life that was not by choice.

As a Healthcare professional I was reminded at the amazing skills surgeons bring unselfishly to all of our lives. Ironically, much of this gift gets lost in today’s social and economic distractions such as healthcare reform, politics, lawsuits, misguided anger and hurt.

Trauma Sucks – The Real World of Healthcare

There’s no other way to describe it. Trauma is a scary thing…a very real and scary thing. If you’ve ever encountered it and had to put yourself in the hands of total strangers to survive you know what I’m talking about. In my role I meet and speak to physicians and skilled surgeons on a daily basis. I pass them in the hallways as I walk to meetings. I share ideas with them as we discuss tactics and budgets. I listen to their thoughts and ideas on how to bring care to their patients.

In many cases the physician I’m working with in that meeting may have just left a five-hour surgery holding the heart of a 30-year-old mother in his hands. He may have lost her…he may have saved her.

On many a day I bump into families as I walk to the cafeteria for a cup of coffee. I ride elevators with people and point them in the right direction as they seek a location.

The family in the elevator may have just left the doctor with the news that their 20-year-old son has a rare form or cancer. There is not a day that goes by when you walk through a hospital that you may come across someone in tears or with a smile of great relief.

This is the real world of Healthcare. It happens everyday in this country and around the world. A reality that most ignore or don’t care to remember. Unless of course they need it or are throw involuntarily into it. This is what politicians and journalist often forget as they blast a hospital or a health system to gain votes or sell newspapers.

Trauma has a lot of ugly faces. We’re all very lucky that physicians and surgeons and healthcare professionals ignore these ugly faces and push past these distractions to save the lives of people thrown at their doorstep.

This is humanity.

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The Internet a Decade Later by Bestedsites.com


http://www.bestedsites.com/the-internet-a-decade-later/

 

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I’m ‘Love In’ everything about this


The Love In

Ever since I saw this short film nearly a year ago…I fell in love with it. Nowness presented this brand promotional video for Oliver Peoples.

Brilliantly directed and produced by Lisa Eisner you’ll be ‘Love in’ everything about it from the style, the edit, the colorization, the direction in photography, the Oliver Peoples array of glasses and the sensual compassionate performances of real life couple Devendra Banhart and Rebecca Schwartz. Add to that the incredible setting of the Rainbow House by architect John Lautner located in a California and you can’t help to be swept away by the intimacy and natural explorations shared in this film.

There are so many things to take away for this…the bold and courageous where with all from Oliver Peoples to put this type of advertising into the market…the beautiful cinematography and passion displayed by Eisner…the enchanting score… the love and joy of exploring each other…to the amazing art direction. It simply enthralls you and takes you away.

My Take On Possessing Brands

As I’ve gotten older in life I seldom lean towards the need to own a product based on its brand. I’ve learned that in life less is more.  But with that said I always am drawn to classic style especially when it meets a need. Eyewear is one item I’ll spend the money and the effort one…that is one selfish brand I’ll partake to protect my eyes and make a visual statement. I’m not one to get caught up in the must have in life…I’ve never found a need to own or possess something for the sake of its status. But I do like to own things that last the test of time.

For Men Less is Often More

Grant it…men have it easier than women when it comes to the less are more components of dress and wear. We may down a watch or a ring or perhaps even a hat or two…but for the most part the word accessory for a man means little.  So the few things in life we wear usually mean something or represent something. Rarely do men switch thing out for the sake of fashion of the day. But glasses…well…let’s face it…they make a statement.

I happen to own Oliver Peoples and appreciate their style and classic looks. I also appreciate how they’re made. One subtle element of the film that I’m not sure many recognize is if you own a pair of OP’s and they happen to contain amber lens…you walk around in life seeing nearly the same effect Eisner placed when she colorized the film.

Pretty Sweet. Art imitating Life. Nice.

Posted in Advertising, brand, Creativity, Design, Design Innovation, Music, Poetry, Pop Culture, Web, Web Marketing | Tagged , , , , , | Leave a comment

Apache Relay Hits Indy


I had a chance to see this band in Indy a few weeks ago. They came close to stealing the show from Young The Giant. Lot of fun.

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YTG – J10 Indy


I’m so excited to see these guys next week. You have to believe that they are one of these bands that sound better LIVE. And from everything I’ve heard they’ve got to be incredible. Are you kidding me with the lead singers voice…throw in the Egyptian room in Indy and it’s got to make the acoustics outstanding.

 

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Bon Iver, Young The Giant, Mumford and Sons, Paper Lions – just because


Just because I like these…

 

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Dawes – Mount Moriah Band – Nelsonville Music Festival


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It’s quite simply ridiculous the number of great songs and indie bands that are saturating the music scene. Lucky for all of us you don’t have to look far in order to find a festival or a club that features amazing talent. I don’t doubt that this talent has always existed…but thanks to the easy access and production tools that resides at each of our finger tips we get to hear and see the talent this genre has gifted each of our ears and hearts.

This month Nelsonville Ohio will hold its annual Music Festival…just one more venue to unleash creative glimpses of brilliance.

Here are a few of those fine bands that are appearing at the Nelsonville Music Festival that have attracted my attention…causing me to search google in the hopes to find more moments of musical pleasure.

Bands like the Dawes playing “When my Time Comes”…or Mount Moriah performing “Reckoning” should be fan favorites. I haven’t had the chance to ever attend this fest nor to see either of these bands perform live…Nelsonville can expect one new guest this year.

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