If you never understood the value of user experience and how design, brand and experience all come together then check this out. I couldn’t have said it better. Ok so I agree the first slide is a bit too much…but once you get past Miss America you’ll start to appreciate his perspective.
It’s not about you…it’s about your audience!!! It’s about the EXPERIENCE! Stop fighting it 🙂
Thanks Niko Nyman and slide share.